Although ACNP is a smaller conference our message was very well received. Within the first hour of the hall opening we had over 80 participants come and talk with us. They were quite interested our research and information we could give them to talk about with their patients. This group was very receptive to cholesterol messages and many were using it so we were able to highlight some of our other key areas of research and education.
This particular conference serves lunch in the exhibit hall, so we had good traffic during the “lunch” break. I actually was in the row where the line formed for lunch, so I was able to talk with people as they were in line. Our “Give an Egg Poster” also sparked their interest while in the lunch line and many returned after eating to take the survey and talk more. At the conclusion of the show more than 200 NPs and students had stopped by our booth.
